February 1st, 2007
Eyebeam has announeced a daylong Shopdropping Workshop led by the infamous Anti-Advertising Agency.
“Shopdropping (the opposite of shoplifting) is a tactic used by artists and activists to clandestinely place objects in retail stores. “Dropped” objects are usually versions of consumer products altered or recreated to detourn the retail experience. Shopdropping is a fun and easy form of culture jamming, gently subverting dominant cultural forms to create new meanings.
Starting at noon, participants will receive a shopdropping overview, including artists’ shopdropping projects information and demonstrations of the necessary tools for shopdropping, and time will be given to test out some of the techniques discussed. Immediately following, participants will head into the field to help distribute a new, unreleased Anti-Advertising Agency project (as well as some creations of their own) into stores around Manhattan. This workshop will begin at Eyebeam, 540 W. 21st Street (between 10th & 11th Aves), and is open to the public free of charge. If you have a digital camera of any kind, please bring it.”
More information available at: http://antiadvertisingagency.com/news/shopdropping-workshop-at-eyebeam-nyc/
Posted in Anything else, Awareness, Outdoor, POS | 1 Comment »
January 23rd, 2007
How many of you hate changing rooms? Imagine trying on any kind of outfit without having to take your clothes off at all. If you are selling clothes imagine the benefits of allowing your customers to try on new clothes without you even having to take them off the rack. If this all sounds to good to be true you’re in for a treat because Icon Nicholson, a designer, revealed a Magic Mirror concept that lets you capture pictures of every clothes you fit with its integrated camera.
Not sure if it’s really you and need a second opinion from a trusted buddy? The mirror allows sending of your image to your friends by email and I could imagine you could even send it by MMS.
For every consumer and the retail fashion industry quite a thriilling concept.

“Besides the main panel where you can see your proposed new look, there are two other panels: the left showing you available pieces from the store, while the right offers up info on accessories that you might like. IconNicholson is scarce on the details of how it is exactly your friends are getting this feed from the dressing room, but it best be most secure, because we know all too well how miscreants like to take advantage of technology.” Quote from Engadget.com
Posted in Anything else, Outdoor, POS, Video | No Comments »
January 18th, 2007
This is really an awesome example of Panasonic Large Screen LED Displays at work. If you are interested in knowing more about the possibilities of outdoor and interactive retail display in LED there is a demo on the Panasonic website whcih highlights the current innovations in this area in a short demonstration file. View this demo on this page
http://panasonic.com/business/systemsintegration/about.asp.
In what could be the most-seen show in MoMA’s history, Doug Aitken’s “Sleepwalkers” opened last night on the coldest night of the year in NYC so far this season. Sleepwalkers is a nighttime installation comprised of continuous sequences of film scenes projected onto facades that transform West 53rd and 54th streets into a vast outdoor multiplex. Turning MoMA inside-out by bringing public art to the exterior walls of the new iconic building for the first time, the project is a joint effort between MoMA and non-profit Creative Time, famous for enlivening the city with public art. It was challenging to be outside to watch the premiere, but it was well worth it.
Read the entire article at : coolhunting.com
Posted in Anything else, Art, Outdoor | No Comments »