You Tube Spin Idol for Fox
January 22nd, 2007
Another successful campaign by New Maze Media in London for the Fox production ‘Thank you for Smoking’ to be released in Europe sometime in February.
New Media Maze devised a YouTube ‘Spin Idol’ promotion where they encouraged YouTube users to upload videos of themselves to a specially designed channel to prove that they had the ‘gift of the gab’.Traffic was driven to the site through some clever online advertising placed on The Sun web site. With over 30,000 visitors to the bespoke channel within days of launch, the campaign was off to a great start.
Tel. +1 (408) 490 0855
Tel. +1 (510) 926-7020
